Pernod Ricard Nigeria Joins Global Movement for World Cleanup Day

Pernod Ricard Nigeria Joins Global Movement for World Cleanup Day

Pernod Ricard Nigeria, a subsidiary of the global Pernod Ricard Group, marked this year’s World Cleanup Day under the theme *"Make Room For Life"*, in collaboration with *Let’s Do It Nigeria*, the official representative of the global initiative in Nigeria.

World Cleanup Day, an annual global initiative, aims to address the global waste problem and promote better waste management practices. Last year’s campaign in Nigeria saw over 26,000 volunteers collect more than 2,800 tons of waste across 28 states, showcasing the growing commitment to environmental preservation.

Pernod Ricard Nigeria’s participation aligns with its 2030 Sustainability and Responsibility Roadmap, specifically the Circular Making pillar, which focuses on reducing waste and promoting sustainability. The company has taken significant steps to reduce its environmental footprint, such as planting over 6,000 trees across Nigeria, eliminating single-use plastics, and shifting to reusable and recyclable packaging. Additionally, Pernod Ricard has introduced initiatives to reduce waste by removing single bottle cartons for some of its popular brands like Jameson Irish Whiskey, Chivas Regal, and Imperial Blue Whiskey. The company adheres to the five key sustainability principles: Rethink, Reduce, Reuse, Recycle, and Respect.

Michael Ehindero, Managing Director of Pernod Ricard Nigeria, emphasized the company’s commitment to environmental preservation, stating, “We share a world with finite resources that are under immense pressure from human activities. At Pernod Ricard, we work tirelessly to minimize waste at every stage of our production and distribution processes, ensuring we preserve natural resources while creating meaningful moments for our consumers.”

Ehindero further encouraged the public to take part in local World Cleanup Day activities, advocating collective action for a cleaner and healthier planet for future generations.

### About Pernod Ricard Nigeria

Founded in 2012, Pernod Ricard Nigeria is part of the Pernod Ricard Group, a global leader in the wine and spirits industry. The company’s sustainability efforts are guided by four key pillars: Nurturing Terroir, Valuing People, Responsible Hosting, and Circular Making. With more than 240 premium brands available in over 160 countries, Pernod Ricard continues to drive innovation and sustainability across its global operations. Some of its top brands include Absolut Vodka, Chivas Regal, Jameson Irish Whiskey, Martell Cognac, and Havana Club Rum.

By participating in World Cleanup Day, Pernod Ricard Nigeria underscores its enduring commitment to environmental sustainability, urging all to contribute to the global cause of preserving the planet.