GTCO Fashion Weekend Highlights the Art of Beauty with Sheika Daley's Makeup Masterclass

GTCO Fashion Weekend Highlights the Art of Beauty with Sheika Daley's Makeup Masterclass

The GTCO Fashion Weekend in Lagos offered a blend of style, creativity, and innovation, drawing fashion enthusiasts, industry experts, and budding entrepreneurs. This year, one of the event’s highlights was an engaging makeup and beauty masterclass led by Sheika Dailey, a celebrated makeup artist known for her work with international celebrities and on high-profile projects across the globe.

A Journey into the Art of Makeup and Beauty

Sheika Dailey captivated attendees with her deep expertise and passion for makeup artistry. Her session explored makeup not only as a tool to enhance appearance but also as a powerful means of self-expression. Participants learned about essential techniques to achieve natural, polished looks and advanced methods for crafting dramatic, statement makeup.

Dailey’s approach emphasized both the science and art of makeup, covering topics such as skin preparation, contouring, color matching, and blending. She also offered tips on skincare routines tailored to different skin types, stressing the importance of caring for the skin as a foundation for any beauty routine. 

Empowering Aspiring Artists and Beauty Enthusiasts

Attendees of all skill levels left the masterclass with newfound skills and inspiration. Many expressed excitement about Dailey’s approachability, as she took time to answer questions and provide hands-on guidance. She demystified complex makeup techniques, making them accessible and achievable for everyday beauty enthusiasts and professionals alike. 

Through live demonstrations, Dailey shared insider tips and revealed some of the industry’s secrets that contribute to her success, whether in creating glamorous celebrity looks or enhancing everyday beauty for her clients.

Makeup as an Evolving Art Form

Dailey's class emphasized the ever-evolving nature of the beauty industry. She discussed trends, product innovations, and sustainable practices, encouraging attendees to explore eco-friendly and ethical makeup products. As the beauty industry grows, she underscored the value of staying updated on new techniques and learning continuously.

GTCO Fashion Weekend: A Platform for Growth and Connection

The GTCO Fashion Weekend has established itself as a premier platform for African creatives and entrepreneurs, bridging the gap between local talents and global industry leaders. Events like Sheika Dailey’s makeup masterclass showcase the diversity and vibrancy of the African fashion and beauty space, inspiring attendees to pursue their passions and build careers in the fashion industry.

A Transformative Experience

For those present, Daley’s class was more than a lesson in makeup — it was an invitation to see beauty as a form of art, self-care, and empowerment. The success of her session underscored the GTCO Fashion Weekend’s dedication to offering diverse learning experiences that empower attendees to pursue their dreams in beauty, fashion, and beyond. 

Through sessions like Daley's, GTCO continues to set the stage for creativity, innovation, and inclusivity in the African beauty and fashion landscape, leaving a lasting impact on all who attended.