Promasidor Nigeria Marks International Women’s Day 2026, Reaffirms Commitment to Women’s Empowerment

Promasidor Nigeria Marks International Women’s Day 2026, Reaffirms Commitment to Women’s Empowerment

Promasidor Nigeria has reaffirmed its commitment to inclusive leadership and women’s empowerment as the world commemorates International Women’s Day 2026, highlighting the crucial role women play across its corporate structure, value chain, and communities.

Promasidor Nigeria has joined the global community in celebrating women and their contributions to society as part of activities marking International Women’s Day 2026, observed annually on March 8.

The company noted that this year’s theme, “Give to Gain,” reflects its philosophy of fostering inclusive growth by creating opportunities that empower women across its operations and distribution network.

According to the company, women play significant roles within its organisation, serving as professionals, innovators, entrepreneurs, distributors, and retailers who contribute to the company’s nationwide reach and success.

Speaking on the significance of the day, the Chief Executive Officer of Promasidor Nigeria, François Gillet, emphasised the importance of gender inclusion in driving sustainable development and economic growth.

He said women are not merely participants in development but key drivers of transformation across industries and communities.

“Women are not just participants in development; they are drivers of transformation. At Promasidor, we believe sustainable growth is built on shared opportunity. Through access, mentorship, leadership pathways, and support, we build stronger institutions, resilient communities, and a more prosperous nation,” he said.

Gillet added that empowering women remains both a moral obligation and a strategic priority that strengthens innovation, operational excellence, and long-term business performance.

The company also acknowledged the vital role women play within its consumer base, particularly as mothers, caregivers, entrepreneurs, and decision-makers who rely on its products for their families and businesses.

Promasidor Nigeria stated that it will continue to leverage the influence of its brands — including Cowbell, Loya, Miksi, Top Tea, Onga, Twisco, and Kremela — to promote gender-inclusive leadership, support female entrepreneurs within its distribution network, and encourage policies that foster work-life balance and productivity.

It further reiterated its commitment to investing in initiatives that uplift women and girls while contributing to stronger communities and a more inclusive economy.

The company maintained that empowering women creates measurable benefits not only for businesses but also for society at large, adding that when women are supported and given opportunities to thrive, communities and economies become stronger.