Wema Bank Marks 81st Anniversary, Celebrates 9 Years of ALAT, Unveils Customer Rewards Initiative

 Wema Bank Marks 81st Anniversary, Celebrates 9 Years of ALAT, Unveils Customer Rewards Initiative

Wema Bank has commemorated its 81st anniversary alongside the 9th anniversary of its digital banking platform, ALAT, with a renewed focus on customer rewards and financial empowerment, including the launch of Season 5 of its “5 for 5” reward initiative.

Nigeria’s oldest indigenous national bank marked the dual milestone on Saturday, May 2, 2026, shifting from the grandeur of its 80th anniversary celebrations in 2025 to a more customer-centric approach this year.

As part of the anniversary activities, the bank announced plans to reward hundreds of customers through incentives on the ALAT app, as well as additional benefits tied to the launch of the fifth season of its “5 for 5” reward campaign.

The anniversary, themed “Your Future of Possibilities, Powered by Wema Bank,” also introduces a specialised customer success initiative designed to support diverse segments of its customer base. The programme will provide tailored guidance and strategic support for businesses, students, working-class women, creatives, and other groups, enabling them to access opportunities and achieve measurable progress toward their goals.

Speaking on the initiative, Managing Director and Chief Executive Officer of Wema Bank, Moruf Oseni, said the bank’s approach reflects the realities of a rapidly evolving digital and economic landscape.

According to him, the institution is committed to helping customers adapt to emerging technologies and leverage new opportunities for growth. He noted that the bank aims to build a smarter and more secure financial future by aligning banking services with customer needs and proactively delivering relevant solutions.

Oseni added that beyond providing financial services, Wema Bank is focused on creating an ecosystem that supports customer growth through opportunities, platforms, and tailored services.

He also expressed appreciation to stakeholders, including investors, regulators, partners, customers, and staff, acknowledging their contributions to the bank’s 81-year journey.

Wema Bank has continued to position itself as a customer-focused institution, offering financial solutions, digital banking services, and support systems aimed at empowering individuals and businesses across Nigeria.