Interswitch's Cherry Eromosele Makes Global B2B CMO 100 List for Third Time

 Interswitch's Cherry Eromosele Makes Global B2B CMO 100 List for Third Time

Dr. Cherry Eromosele, Executive Vice President, Group Marketing and Communications at Interswitch, has been recognised among the Global B2B CMO 100 for 2026, marking her third appearance on the prestigious international list after previous recognitions in 2021 and 2022.

Dr. Cherry Eromosele, Executive Vice President, Group Marketing and Communications at Interswitch, has been named among the Global B2B CMO 100 for 2026, earning the prestigious recognition for the third time following her earlier appearances in 2021 and 2022.

The Global B2B CMO 100 recognises senior marketing executives who are redefining business growth, brand leadership and customer engagement across global business-to-business markets. Eromosele's latest recognition highlights her sustained contribution to strategic marketing leadership and underscores the growing influence of African professionals in shaping globally competitive brands.

As Executive Vice President of Group Marketing and Communications, Eromosele has led the development and execution of integrated marketing and communications strategies that have strengthened Interswitch's corporate reputation, enhanced brand equity and supported the company's expansion across Africa.

Under her leadership, the company's marketing function has played a strategic role in driving business growth, deepening customer engagement, strengthening stakeholder confidence and reinforcing Interswitch's position as one of Africa's leading technology and digital payments companies.

Reacting to the recognition, Eromosele described the honour as a reflection of the collective efforts of the teams she has worked with throughout her career.

"I am deeply honoured to receive this recognition once again. While it is personally gratifying, I see it as a celebration of the remarkable teams I have had the privilege to work alongside and the shared purpose that drives everything we do at Interswitch.

"Marketing today is no longer simply about building brands; it is about shaping business strategy, creating meaningful customer experiences and generating sustainable value. As Africa's digital economy continues to evolve, I believe marketing will play an even greater role in building trust, accelerating innovation and connecting businesses more meaningfully with the people they serve. I remain grateful for the opportunity to contribute to that journey," she said.

Industry observers note that the recognition reflects the increasing importance of strategic marketing in today's technology sector, where brand leadership has become a key driver of customer trust, corporate reputation and sustainable business performance.

For more than two decades, Interswitch has remained a leading player in Africa's digital transformation, providing payment infrastructure and technology solutions that facilitate commerce, promote financial inclusion and enable seamless value exchange across the continent.

The company said its continued investment in strategic brand leadership remains central to supporting business growth, strengthening stakeholder confidence and communicating its long-term vision as it expands across multiple African markets.

Beyond recognising Eromosele's personal achievements, the latest global honour also highlights the rising profile of African business leaders whose expertise, innovation and strategic vision continue to shape the global marketing profession while reinforcing Interswitch's commitment to developing world-class leadership and a culture of excellence.